May 11 2009

Advertorial 101: An Advertising Medium E-Commerce Companies Should Consider

There’s a type of advertising that you might not know much about, but it’s one that can work well with a wide variety of products and services that are sold online. It’s called an advertorial. What is an advertorial? The word itself–advertorial–is a portmanteau, combining the words “advertisement” and “editorial.” It’s essentially an ad dressed… Read more »

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Apr 10 2009

9 Questions to Ask a Drop Shipper

So you’ve found the perfect product — or products — to start selling. You’ve got a solid marketing plan, a good grasp on your target consumer, and a professional, user-friendly interface that gives you an edge over the competition. But wait — how are you going to store and ship all of that inventory? For… Read more »

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