Jun 13 2018

Eloquii’s CEO on Data and Design

Eloquii is a trend-driven fashion brand for women who are sizes fourteen and up. The “plus-size” market the brand serves is growing twice the rate of the “straight-size” market (sizes twelve and below). However, today, that market includes just 20% of US women’s apparel spend. Across channels and categories, Eloquii’s CEO, Mariah Chase, wishes to… Read more »

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Jun 04 2018

Meet us at Connections 2018

Everyone knows Dreamforce is the pinnacle of all software conferences. If you are lucky enough to have attended, you know Salesforce does an incredible job taking over an entire city for a few days spreading the word of their anti-software, cloud solutions. This year they are mimicking that fanfare for a retail-specific event called Salesforce… Read more »

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Apr 16 2018

Going to Imagine 2018?

What do Jamie Foxx, the CEO of Magento, and Rocky the Squirrel all have in common? They’ll all be in Vegas next week for one of the most epic ecommerce events of the year! Magento Imagine is back at The Wynn Las Vegas April 22-25th and the Blue Acorn team is ready. This year, we’re… Read more »

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Oct 31 2017
Optimizely X

Opticon 2017: Insights and New Optimizely Features

Last week our team attended Opticon 2017. Here, we’ve gathered the team’s thoughts on the biggest announcements and feature updates. #1 Program Management The announcement: Optimizely Program Management is a new suite of solutions that will help Optimizely customers manage experimentation programs throughout the entire lifecycle. Emily Wilhoit, Head of Business Development: The new Program… Read more »

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Jun 11 2017
Analytics IRCE

Data You Can Use: Analytics for the C-Suite

Most enterprise businesses have no single source of truth for marketing. Executives rely on a different set of reports than their teams (BI, DataMart, financial reporting). For every great business intelligence system, there’s an executive team that doesn’t use it because that system isn’t accurate, aligned, and/or readily available. Blake Harrison is Senior Director, Digital… Read more »

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