Jul 05 2012

Conversion Optimization Breakout Video from Imagine 2012 Now Online

If you were unable to attend the 2012 Imagine eCommerce Worldwide Conference, the best you can do is, well, imagine it. Until now. While they can’t recreate the magic that is Las Vegas, the networking opportunities, or the mistakes you would have undoubtedly made on The Strip, the wonderful folks at Magento Inc. have posted all of the Breakout presentations online. They’ve been getting released gradually since the conference for the sake of editing (shout out to whoever made the intro animation, which is especially nice), and we had been patiently waiting to share the Conversion Optimization Breakout Presentation – led by our very own Founder & CEO, Kevin Eichelberger – with the rest of the eCommerce world. We are happy to announce that the wait is over!

Kevin’s Breakout on one of his favorite eCommerce topics – Conversion Optimization – was complemented by panel members Mike Wodtke, Director of eCommerce for Blu Dot, and Eric Best, CEO of Mercent. Together, the three shared their insights on Conversion Optimization from their collective experiences.

This online collection of the Breakout presentations from Imagine 2012 is goldmine of eCommerce knowledge that includes both the slide decks and the videos of each Breakout presentation. We were honored to have had one of our own there to speak among some of the brightest eCommerce minds in industry, including: Bernardine Wu, Ross Kramer, and Rich Lyons.

You can view the presentation video below, where you can adjust the video quality and screen size, and you can download the corresponding PDF of the presentation slide deck from Magento’s site by clicking here. If you’re interested to learn more about how Blue Acorn can help you convert more of your visitors into customers through Conversion Optimization, please fill out this form, and someone from our office will contact you.

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