In late June our Director of Optimization Jay Atkinson joined our friends at AddShoppers for a discussion regarding ways to optimize your checkout flow. From keeping the flow simple to identifying when you should ask a customer to create an account, Jay dug into some easy to assess strategies to improve conversions.
As an ecommerce professional, you focus on visitor acquisition, which is vital, but are you focusing enough on conversion optimization? Most people are not. In this on demand webinar, we dug into both testing and marketing strategies to improve your conversion flow.
During this on demand webinar, you’ll learn:
- Why your goal should be getting out of way of the users as much as possible
- The importance of segmenting, testing, and optimizing by device
- Real results and lessons learned
View The Recording
To view the on demand webinar and access the slides, complete the form below: