Feb 12 2019

3 Limitations to Traditional Ecommerce Platforms (and Why Headless Commerce is the Answer)

When brands first started selling their products online, it made perfect sense to purchase an all-inclusive ecommerce platform. When you only had one or two customer touchpoints, a full-stack solution made it easy to streamline the sales process. As ecommerce continued to unfold and evolve, as any new technology does, it quickly became apparent that… Read more »

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Feb 11 2019

Vendor Spotlight: Clutch

Clutch is a customer data and marketing platform created to help businesses identify customers, analyze data, and recommend actions that benefit their brand. Since their start in 2012, Clutch has grown to a global business with over 800 customers across 19 countries. They manage over 100 million unique customer profiles and process millions of unique… Read more »

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Dec 10 2018

Vendor Spotlight: Yotpo

Yotpo is a commerce marketing cloud that enables retailers and brands to display customer content, such as user reviews and photos, on their site and across the buyer journey using an AI-powered solution and build custom, on-brand loyalty and referral programs. In 2011, Tomer Tagrin and Omri Cohen founded the company after Tagrin experienced a… Read more »

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Dec 10 2018

Can a B2B ecommerce site really attract NEW customers? What you need to know to sell growth

Everyone is selling improved business processes to wholesalers, but it’s often better to sell an ecommerce storefront to your boss with more revenue than reduced expenses. Our survey respondents’ agree: B2B professionals were more than twice as likely to say that acquiring new customers to grow revenue would be more effective positioning than reducing reliance… Read more »

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