Jul 25 2018

Mobile Payment Security: The Role of Tokenization

Since Google Wallets launched in 2011, society has slowly been closing in on the day where wallets will no longer be necessary. During the last seven years, the mobile payment sector has become increasingly fragmented, more and more solutions are entering the market. Naturally, as mobile payments become more popular, mobile fraud also increases. The… Read more »

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Jun 13 2018

Eloquii’s CEO on Data and Design: IRCE18 Recap

Eloquii is a trend-driven fashion brand for women who are sizes fourteen and up. The “plus-size” market the brand serves is growing twice the rate of the “straight-size” market (sizes twelve and below). However, today, that market includes just 20% of US women’s apparel spend. Across channels and categories, Eloquii’s CEO, Mariah Chase, wishes to… Read more »

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Jun 11 2018

Luxury Experts Give Their UX Insights: “It’s all about rolling out the red carpet”

How are luxury brands and retailers breaking the online barrier and creating exceptional user experiences for their shoppers? We’ve asked luxury industries experts for the answers and to provide their insights on engaging with luxury shoppers, creating lifetime value, and optimizing the ecommerce experience. How do you balance emphasis between branded content and an experience… Read more »

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Jun 07 2018

Globalization Strategies: IRCE Session Recap

Markets tend to develop along the same path: First, users come online for communication and entertainment, then business, then buying from large, trusted brands, then smaller needs like electronics and books, and finally more touch-and-feel categories. In this IRCE Session Recap, we’re going over a session on globalization featuring Lily Varon from Forrester and Lee… Read more »

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